Qualitative Research for Website Conversion
When a brand's quantitative data leaves questions unanswered, it’s time to consult a qualitative research team. Qualitative research is designed [...]
Case Study: Understanding the Gifting Opportunities of Homeopathic Herbs
With the homeopathic herbs market attracting new customers every day, social norms, and customs around homeopathic herb usage, sharing, and [...]
KNowing Your Audience: Gen Z Brand Expectations
THE GEN Z NUMBERS Gen Z is on track to become the largest generation of consumers by the year 2020, [...]
The Importance of Seamlessly Connected Retail Customer Experiences
We at KNow Research are constantly curious about the changing needs and preferences of retail customers. To keep our finger on [...]